The Innovation Award recognises products that stride forward in the fitness market, demonstrating the opportunities for innovation. The award also recognises a company’s ability to make changes in a fast moving industry to respond to consumer demand for new products that test the boundaries of fitness.

 

Pulse beat of competition from more than 60 entries for the award. The AbCoaster was one of only three fitness products short-listed in the training equipment category. Judged at FIBO on Friday, April 11^th 2008 the AbCoaster was crowned the ultimate winner in the Training Products category.

 

“We are delighted to have this product recognised in the awards. The AbCoaster is a truly unique product in the fitness market and adds a new dimension to many fitness suites across Europe,” comments Jimmy Andrews European Sales Director at Pulse.